THE RULES

The whole mechanism, in five rules.

Everything the board does reduces to these five sentences. Nothing else touches rank: no reviews, no votes, no editorial picks. If a live number on the board and a rule on this page ever disagree, this page is wrong and we want to hear about it at [email protected].

Rank is decided by money and nothing else. These five rules are the entire product.

  1. 01

    Anyone can list for $1.

    $1 is the whole minimum, whole dollars only, no cents. It buys a real slot on the board, a public profile page, and a starting effective balance the instant the payment clears. There's no application, no queue, and nobody reviews your listing before it appears, paste your site, write one line, pay, and you're live.

    Payment is the only gate. We can remove a listing afterward if it breaks the rules (see the terms), but nothing is held back first waiting on a human.

    Worked example

    Pay $1 today. Your effective balance starts at exactly $1 and, like every other bid on the board, begins losing 2% of itself a day from that moment.

  2. 02

    Rank is purely what you've paid.

    One global list, sorted by one number: your effective balance, the sum of every bid you've ever made, each one still worth whatever daily decay has left of it. Category chips, the country dropdown and search filter that one list. They never create a second, cheaper ranking of their own.

    Every bid keeps its own clock. Topping up doesn't reset an older bid's decay or borrow value from it, the two simply add together.

    Worked example

    You bid $300 on day one, then $100 more forty days later. On that fortieth day your effective balance is about $234: the original $300 decayed for forty days, plus the fresh $100 at full value. Nothing resets.

  3. 03

    Every bid decays 2% a day.

    Every bid you place loses 2% of whatever is left of it, every day, from the moment it's placed, for as long as it exists. It compounds, so it slows down as it shrinks: the drop is steepest early and gentler later.

    Because it's exponential, decay approaches zero but mathematically never reaches it. That's also why decay can never delete your listing. There's always a number, even once it's small enough to stop mattering.

    Worked example

    Pay $500 once and never bid again. A day later it's worth about $490. After 30 days, about $273. After 90 days, about $81. After six months, about $13. Still on the board, just quiet.

  4. 04

    Passing someone costs $5 more.

    To move above whoever's directly ahead of you, you pay their current effective balance plus a flat $5, rounded up to the next whole dollar. The $5 isn't a fee stacked on top for no reason: without it, a payment that only matched their balance would tie rather than pass, and ties are decided by age, not money (rule 5). The $5 is what guarantees a payment actually moves you.

    Everyone below #1 sees this number live on their own card. It updates the instant the board above them moves.

    Worked example

    Whoever's above you is holding $100 and you have nothing yet: passing them costs $105. If you already hold $95 of your own, passing them costs only the $5 gap plus the flat $5, so $10 total, never the full $105.

  5. 05

    Ties go to whoever got there first.

    If two listings land on the exact same effective balance, whichever listed earlier keeps the higher rank. It's decided by how long you've been on the board, not by which bid happened to land first or what time of day you paid.

    This is the whole reason rule 4 exists: matching whoever's above you is never enough to pass them. You have to clear their balance, not just meet it.

    Worked example

    Two listings both sit at $50 today, a plumber and a design studio. One listed in June, the other last week. The June listing stays ranked above, until the newer one pays enough to actually pass it.

What it costs to hold a balance

Decay never stops, so "holding" a number means replacing 2% of it every day. These are the real costs of standing still at three round balances.

Effective bid held Cost per day Cost per month
$250 $5 $150
$1,000 $20 $600
$5,000 $100 $3,000

Questions the rules don't answer?

The FAQ covers signing in, your data, and what happens if you stop paying. The terms cover the legal version of all five rules above.